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WordStream Paid Search Strategist Mike Griffith explains the process he uses with clients new to the Display Network: “We start as granular as possible, identifying 5-10 domains that are very applicable to the product or service and start serving up ads on those specific placements first. If the volume is limited, then we expand to other related sites.” But how do you know which sites are relevant? If you’re struggling to make that decision, Griffith advises digging into your top referral sites in Google Analytics.
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Global “Online Display Advertising Platforms Market” research report 2020 provides insights into the market competition landscape, key trends, opportunities, and challenges prevailing in the market. It provides current market size and forecasts for the coming years. Porter's Five Forces analysis, SWOT analysis is provided after studying key players in the market. The report focuses equally across key geographical regions which include North America, Europe, APAC, MEA and provides insights across all these regions.
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