It was served solely to a male audience and the results were astounding. The grotesque image of the beer belly, coupled with the “size does matter” double-entendre, caught viewers’ attention. It hit home for those whose midsections looked strikingly similar, yielding a 47% higher CTR than the original ad. For more examples of “wins” with emotion ad copy, check out Helen’s post on the emotional science behind PPC ads.
First of all, having a dedicated landing page for any advertising campaign is crucial. You could get away with sending all your traffic to your homepage and still get some benefits from your display advertising campaigns. Having a custom landing page with tailored content specifically designed to work for your campaign will greatly increase the performance of your campaigns.
When in doubt, borrow from widely-known cultural references (just be sure you’re abiding by the platform’s advertising guidelines). While the ad below isn’t hilarious in its own right, viewers associate it with Will Ferrell’s Anchorman movie, which is riddled with slapstick humor. The quote below the image, which is also from Anchorman, reiterates this. Even better, when users click to like it, the heart appears directly over both the ice cream and Ron Burgundy’s heart. Pretty clever, right?
Network marketing is not an easy business and realistically, not everyone will succeed up to their potential. Seek out people with an entrepreneurial mindset, magnetic people who influence others, and people who will naturally benefit from partnering with you. These are your “power partners” and they will be the movers and shakers within your organization.
Native ads are ads that appear as part of the design and flow of the web page they are located on. Rather than standing out as an obvious hard-selling ad, native ads tend to have an editorial look and feel, with a softer selling approach. Native ads commonly appear as sponsored posts in social media news feeds, as listings in search results on search engines such as Google or Bing, and as recommended content by content discovery platforms like Outbrain.
My name is Jamie Spencer and I have spent the past 5 years building money making blogs. After growing tired of the 9-5, commuting and never seeing my family I decided that I wanted to make some changes and launched my first blog. Since then I have launched lots of successful niche blogs and after selling my survivalist blog I decided to teach other people how to do the same.
USNetAds.com does not require sign up and gives you unlimited access to your ad postings, though it only allows you to upload one image per ad. It also gives you the option to include a link back to your website. Users of the site can search with specific filters like location, keyword, ad ID, and even the ad owner’s name, so make sure you enter your details accurately.
We also show you hundreds of recruiting strategies, tools, and specialized methods used by professional network marketers including: Twitter feeds, Facebook groups, warm leads, online advertising, squeeze pages, sales funnels, autoresponders, list building, apps — and much more! All working for you 24-7-365 to build your downline! With our system, even while you're sleeping, your downline will be growing!
Downline Building Network
JuicyAds is another ad platform for the adult industry that serves over a billion impressions a day across a network of 136,000 websites. The company’s customer service team provides personalized services and helps advertisers use tailored display ads to engage viewers and boost conversions. You can choose to run ads on either a CPC or CPM basis, but over 90% of advertisers choose to use CPC to limit the risks of low click-through rates.
To get readers even more interested, the ad also displays the type of claims they cover including accidents at work, road traffic accidents, slips and medical claims. Finally, at the bottom of the ad, there are 4 call to action buttons which help increase the chances of readers clicking. By giving them direct links to their services page, readers can click on whichever page interests them the most which is likely to increase the ads CTR.
Because display ads can appear on different page layouts and background colors, it’s important to give every banner a frame. People’s eyes are naturally drawn to the subject matter within a frame so it helps make your ads more visible. If you have a light or white background, it’s common to put a 1-pixel gray border around the ad to define a clear frame.
Keyword targeting is a great way to introduce your business to relevant audiences. If you’d like to give it a try but you’re unsure of where to start, we recommend using your top-performing search keywords at the outset. The definition of “top-performing” is up to you, of course, but if there’s a handful of keywords that tend to drive low-cost clicks or conversions on the search network, why not give them a shot on the display network?
While I do not know anyone currently using it that is getting a good ROI with Twitter Advertising, it still has many possibilities as they are still trying to figure out how to make advertising work on the platform. Some interesting features that have come out are Twitter Cards as well experiments with e-commerce, where users can buy items without having to leave Twitter.
The $27.00 book that you got in just a primer for upgrades and upsells. Thats how DBN and just about any online/offline business work! I see how this person may have felt that they got ripped off. Its clear to me that this person does not know the fundamentals of wealth creation (online and off) stop spending your time on internet marketing blogs, sites and such. You will find next to zero value there. Gerald Peters has a strong successful direct response copywriting background. Thats where the true Gold is at.
Consider this... by the time you drive to the location and buy the prospect and yourself a simple coffee, you could have easily spent ten dollars or more, — with no guarantees that the prospect will join you either. See 10 prospects and you've easily spent $100 or more. This can really add up quickly. Why, when our service is a much simpler, fully automated, and a more cost effective option to finding eager new prospects to join your downline.
Mobile device adoption is growing… fast. The world now has more mobile devices than people (7.6 billion+ compared to 7.2 billion people), and more and more of these devices are smartphones, with a projected 2 billion consumers adopting the technology by 2016. As more of marketers’ audiences step away from their desktops and surf the web on their mobile devices, it is important that marketers remain front of mind and engage with them regardless of where they are. Furthermore, not only are mobile ads getting noticed more than desktop ads, but users also report that they are more likely to click on mobile advertisements. Mobile advertising as a whole is trending upward, and businesses should be prepared to embrace this wave and incorporate mobile as a key component of their online advertising strategy.
There’s no denying the power of Facebook when it comes to networking. Having a large marketplace to host your ads guarantees a high potential of reaching your target market. Facebook recognizes this opportunity and has constantly been upgrading their platform for a more integrated buying and selling experience. It’s important to know how to maximize Facebook features to improve your marketing, including automated chat boxes that help you handle customer service more efficiently.
Oh and one other thing before we continue, — obviously your downline or friends in your business would be very interested in reading this as well; so please share us with them right now okay. (YES...click the social icons below now, because it would really be a huge benefit to them, to at least get to take a look at this important information you're about to read. Thanks a bundle!)
“I began using this automatic downline building system, and my downline in Shaklee has EXPLODED! Your system immediately added 27 solid team members into my downline! This mlm downline building service has caused a tremendous amount of new growth in my organization. So far my royalty checks have virtually doubled overnight. I'm thrilled beyond words with the success I've received using the MLMRC recruitment services. I would highly recommend MLMRC's services to everyone doing network marketing; it offers a solid return on investment and certainly is a good working system that can help build your downline quickly.”
The headline for their ad starts with their brand name and registered trademark symbol which is always a good idea to differentiate yourself from competitors. After that, the ad pushes their main selling point which is “we’re not on comparison sites”. This basically tells users that if they want to use Direct Line, they’ll need to visit their website. This is a great way to boost their click-through rate especially when there are lots of price comparison sites showing up in the results.
I've been working in digital marketing for over 8 years. My background is very diverse when it comes to SEM, and most of my experience involves financial products, B2B and B2C. I am highly motivated and enthusiastic about online marketing. I like to get involved as much as I can in SEO, Email Marketing, PPC advertising, Strategic Analysis and Planning.
The same old Yellow Pages your parents and grandparents used to flip through to find what they needed is still around and has a very well-organized online version. Besides your typical free listing, there are also a wide variety of premium options available when you are ready to expand. This listing draws 70 million+ visitors across its associated listings annually.
Video Ad Growth — Video advertising is growing, with companies shifting more and more of their advertising budgets to the channel. Next to mobile advertising and SMS marketing, online video advertising is the second-fastest growing advertising channel, with video ad revenue having an estimated growth rate of 19.5% between 2013 and 2016. In particular, increased mobile and social video advertising is driving this growth.
Hey Andrew! How are you doing? Thanks for dropping by and leaving a comment ; I really appreciate it. You are absolutely right in thinking building a downline means constantly adding more people and encouraging them to do the same. That is exactly what a downline is about and unless you love recruiting people and “harassing them” (because most of them will be lazy lol), you are not going to enjoy building a downline. Building a downline sooner or later means you are more focused on finding people for your own benefit than on helping them. And I personally can’t… Read more »
#GoogleAdsTutorials Creative best practices for Responsive Display Ads
Easily searchable business listings that include your business information, a website link, product descriptions, map features, as well as options for display and video ads are all a possibility with Yellowbook . Besides being including in their business listing, you are linked with Google, Bing and Yahoo partner sites and there is an affiliate program to take advantage of as well.
Close5 is a mobile platform that allows sellers to manage their products with their mobile device. This was created in answer to the increasing use of mobile devices among consumers to search for services and purchase items online. Transactions can be updated and completed on the go with the usual securities and features, including chat as well as the ability to utilize hyper-local capabilities to filter deals to only those within a buyer’s area.
The ad tech industry is highly disruptive. Therefore, it wouldn’t be a stretch to say that Google has competitors who give them a good run for their money. It may take a lot of hit-and-trials to figure out which ad network, or even combination of ad networks, generate the highest revenue for publishers. However, when you finally do figure it out, it would be worth the effort.
How often do you use Dropbox and how did you find out about them? Some of us have found out about Dropbox from our friends and some of us saw a banner ad that talked about “space” and “security”. But what I actually love about Dropbox’s banner ads is the great and creative headline talking about the benefits of using their product: “How one billion files get shared every day” or “How to make teamwork less work”.
Jakob’s Law explains that users spend most of their time on other sites, and prefer design patterns they’re familiar with. Since banners are only viewed for a few moments, it’s important to simplify the learning process and use buttons and visual treatments that look like banner ads. Don’t try to trick your users by disguising your ads as other on-screen content. While you might trick some people into clicking, this dark pattern creates frustration and distrust, and will have long term negative effects on your reputation.
The ad starts off with a great call to action, hire the BEST, not just anyone. It also reinforces it by calling them experts in their field, which also adds another level of trust. The description underneath goes into more detail about their service and the benefits it offers such as a “pool of professionals and agencies”. By convincing buyers they’ll get more work done for less than they’re paying now, this is a great way to get them interested. A call to action that strong will at least tickle some user’s interest and make them click. This is exactly what the ad is meant to do and why it’s a great example of a Google ad.
Use audience exclusions to separate your remarketing campaigns from your general, awareness campaigns. First, this will help prevent any overlap between the two audiences as best as possible. Next, as mentioned above, you will be able to change your budgets, bids, ads, and hopefully landing pages to better speak to the user further down the marketing funnel.
This raises the question: What targeting parameters do you have at your disposal? At the ad group level, there are two categories of targeting parameters: people and context. Whereas the former category enables you to advertise to specific groups of people, the latter enables you to advertise within certain types of content. Let’s look at each in turn.
Google Responsive Display Ads Best Practices and Examples